Eurospan Bookstore Search Results

A Flash of Golden Fire Volume 22

Thomas Elsner

Format: Hardback
ISBN: 9781648432286
Publication Date: Oct 2024
Availability: Not Yet Available - Pre-Order Now

Sensible Selling Through Sensory Neuromarketing

Reena Malik

In today's hyper-competitive business landscape, understanding and engaging consumers is more challenging than ever. Traditional marketing approaches often need to catch up in decoding the complexities of consumer behavior, leading to ineffective strategies and missed opportunities. This gap between businesses and consumers can result in stagnant sales, limited market reach, and reduced profitability. To bridge this divide, Sensible Selling Through Sensory Neuromarketing offers a comprehensive solution rooted in neuromarketing and sensory marketing principles. The book, designed for researchers, academicians, marketers, and policymakers, offers a roadmap to navigate the evolving marketing landscape. From tools and strategies for sensory marketing to ethical considerations and case studies, this comprehensive guide equips readers with the knowledge and skills needed to succeed in today's dynamic market.

Format: Hardback
ISBN: 9798369342367
Publication Date: Sep 2024
Availability: Not Yet Available - Pre-Order Now

Anxiety Disorders Collection

Format: Multiple-item retail product
ISBN: 9781636340135
Publication Date: Jun 2024
Availability: Not Yet Available - Pre-Order Now

Mental and Emotional Health for Clinically Diagnosed Clients: Facilitator Guide

Format: Paperback
ISBN: 9781636340005
Publication Date: Jun 2024
Availability: Not Yet Available - Pre-Order Now

Principles and Clinical Interventions in Social Cognition

K. Jayasankara Reddy

There are a plethora of questions experts are asking surrounding the intersection of clinical intervention practices with social cognition. How do neuro-cognitive processes shape social understanding? What experimental methods illuminate social cognitive complexities? How can social cognition be applied practically in clinical contexts and psycho-social rehabilitation? How does social cognition influence decision-making and cross-cultural perspectives? To find the answers to these concerns, researchers can now look to Principles and Clinical Interventions in Social Cognition , a research book which delves into recent advances, practical applications, and future trajectories within the intricate relationship between social processes and cognitive mechanisms. It adopts a unique structure, each chapter offering a concise introduction to a specific aspect of social cognition. From foundational principles to applications in clinical interventions and individual well-being, it covers neuro-cognitive processes, experiments, and social cognition in various clinical and health conditions. The interdisciplinary nature of this book makes it an authoritative resource for professionals, researchers, and students in psychology, neuropsychology, cognitive psychology, cognitive neuroscience, social work, sociology, management, allied health sciences, and other areas of social science.

Format: Hardback
ISBN: 9798369312650
Publication Date: Apr 2024
Availability: In Stock - Despatched Within 5 Working Days

Advances in Neuroscience, Neuropsychiatry, and Neurology

Cândida Lopes Alves

The relentless march of scientific progress, propelled by innovative technologies and the promise of artificial intelligence, has ushered in an era of unprecedented knowledge and discovery. Yet, this surge in information and technological advancement has left scholars, researchers, and medical professionals grappling with the immense task of translating this wealth of data into practical solutions for real-world problems. As they strive to enhance our understanding of brain health and tackle conditions and disorders that have eluded resolution for over a century, there is a critical need for a unified and coherent approach. Advances in Neurosciences, Neuropsychiatry, and Neurology is a groundbreaking book that is not just a source of knowledge but a roadmap to resolving the perplexing challenges in these fields. With a laser focus on consolidating theoretical insights and presenting clinically relevant findings, this book stands as a beacon of guidance for those seeking to leverage the transformative potential of technology and scientific advancement. It provides an invaluable toolkit of therapeutic strategies, aimed to seamlessly integrate into clinical practice.

Format: Hardback
ISBN: 9798369308516
Publication Date: Mar 2024
Availability: In Stock - Despatched Within 5 Working Days